The word

Follow “The Word” to gain the latest insight on digital marketing from industry leaders

Key learnings with Etex

In this episode, we are together with Antoine Philippe, head of marketing & innovation exteriors at Etex. We get to...
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How does Deliveroo use data to innovate?

In this episode, we talk to Charles Van den Bogaert, head of marketing at Deliveroo Belgium and The Netherlands. Charles...
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The vision of Facebook in 2019?

Facebook is the largest social network in the world. Alexis Lebedoff, the Country Director shares his vision on what is Facebook...
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What are the key strategic pillars of Samsonite?

Samsonite is one of the biggest actor worldwide in the travel sector specialised in luggages and accessories. We have the...
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A talk with Country Director of Google: Thierry Geerts

In this episode we talk to Thierry Geerts, Country Director of Google Belgium about his new book “Digitalis”. Travel to...
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Speaking at “Google what’s next”

“The word”, usually a platform for clients and partners to share their knowledge on the impact of video, stays inside...
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How to deliver your brand promise in digital?

Nathalie Erdmanis, director strategic marketing and branding at AG insurance talks about defining digital touchpoints and how video is changing...
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Why is YouTube for performance so exciting?

Regional director of Google Europe Shane Holland shares his knowledge on the impact of YouTube for Performance. In this episode...
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How does video impact organisations today?

In the second episode of “the Word” CEO of the Virtuology group; Cédric Donck speaks up about the impact of...
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