Mondelez International, Inc. is an American multinational confectionary, food and beverage company based in Illinois. It employs about 107,000 people around the world and owns the global snack and food brands of the former Kraft Foods Inc.
Mondelez was looking for a way to communicate the production process of their famous Cote D’or brand. The creative briefing was clear: our challenge was to explain the process in a simple but visually strong manner. Additionally, it was crucial to emphasize the chocolate’s unique taste and Belgian origin.
Broadkat responded to the briefing with a creative concept for an animated video, telling the story behind the production process of the brand’s chocolates. Our internal creative team managed the whole process, from creative brainstorming and animation to music production and voice over, delivering a complete creative service.